Strategic Mastery for Advanced Marketers

Our Advanced Strategy & Influencer Marketing course elevates your social media expertise with strategic thinking, influencer partnership management, and advanced campaign optimization techniques.

Advanced Skills You'll Develop

  • Strategic Campaign Development

    Multi-platform campaign architecture, budget allocation, and ROI optimization strategies

  • Influencer Partnership Management

    Identifying, negotiating, and managing relationships with Sri Lankan influencers

  • Paid Social Advertising Mastery

    Advanced Facebook Ads, Instagram Ads, LinkedIn Ads, and TikTok Ads optimization

  • Crisis Communication Protocols

    Managing brand reputation during challenging situations and viral incidents

  • Advanced Video Marketing

    Creating viral video content, live streaming strategies, and video advertising techniques

Advanced Career Outcomes & Success Stories

Our advanced program graduates consistently secure senior-level positions at top digital agencies and multinational companies across Sri Lanka and internationally.

75,000

Average Starting Salary

LKR per month for senior positions

Job Placement Rate

Within 2 months of graduation

85+

Successful Graduates

Working in senior marketing roles

KR

Kavinda Rajapakse

Senior Social Media Manager at Ogilvy Colombo

"The influencer marketing module changed my career trajectory. Now I'm managing campaigns for international brands and earning 3x my previous salary."

Advanced Tools & Strategic Techniques

Master enterprise-level tools and cutting-edge techniques used by top digital agencies and Fortune 500 companies worldwide.

Advanced Professional Standards & Risk Management

Master enterprise-level compliance, risk management, and professional standards essential for managing high-stake campaigns and influencer partnerships.

Influencer Contract Management

  • Legal compliance for influencer partnerships
  • FTC disclosure requirements and Sri Lankan regulations
  • Contract negotiation and performance metrics
  • Intellectual property and content rights management

Campaign Risk Assessment

  • Budget risk management and contingency planning
  • Brand safety protocols for paid campaigns
  • Cultural sensitivity in multi-market campaigns
  • Performance benchmarking and KPI validation

Advanced Crisis Management

  • Viral negative content response strategies
  • Influencer scandal management protocols
  • Multi-platform crisis communication coordination
  • Media relations and stakeholder management

Team Leadership Standards

  • Managing social media teams and freelancers
  • Quality control processes and approval workflows
  • Performance evaluation and team development
  • Cross-functional collaboration with design and development

Designed for Marketing Professionals Ready to Lead

Our advanced program is perfect for marketing professionals, agency managers, and ambitious marketers ready to take their careers to the next level.

Advanced Progress Tracking & Performance Metrics

Our comprehensive tracking system measures strategic thinking, campaign performance, and leadership development throughout your advanced training journey.

Strategic Assessments

Campaign Strategy Development
Case Studies
Influencer Partnership Plans
Crisis Response Scenarios
Live Simulations
ROI Optimization Analysis
Live Data

Advanced Skill Progression

Strategic Planning Week 1-4
Influencer Management Week 5-8
Paid Campaign Mastery Week 9-11
Leadership & Crisis Management Week 12

Advanced Certification Requirements

Strategic Campaign Project

Develop a comprehensive multi-platform strategy for a real Sri Lankan brand with influencer partnerships and paid media plan.

Industry Panel Presentation

Present your strategy to a panel of senior marketing professionals from leading Sri Lankan agencies and brands.

Advanced Certification

Pass comprehensive strategic assessment focusing on campaign optimization, crisis management, and team leadership.