Social Media Marketing

Build a solid foundation across all major social platforms with hands-on experience managing real campaigns for Sri Lankan businesses. Perfect for beginners ready to start their digital marketing career.

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10 Weeks
Industry Certificate
Small Groups
Social media marketing fundamentals training workshop with students learning platform-specific strategies

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Master the Foundation of Social Media Success

Our Social Media Marketing Fundamentals course provides comprehensive training across all major platforms, giving you the skills to create, manage, and analyze successful social campaigns from day one.

What You'll Master

  • Platform-Specific Strategies

    Facebook, Instagram, Twitter, LinkedIn, and TikTok optimization techniques

  • Content Creation Workflows

    Planning, creating, and scheduling engaging content that drives results

  • Community Management

    Building engaged communities and handling customer interactions professionally

  • Basic Graphic Design

    Creating visual content using Canva, Adobe tools, and mobile apps

  • Analytics & Reporting

    Understanding metrics that matter and creating actionable reports

Career Outcomes & Success Stories

Our fundamentals graduates consistently secure entry-level positions at leading digital agencies and companies across Sri Lanka within 3 months of completion.

45,000

Average Starting Salary

LKR per month for junior positions

78%

Job Placement Rate

Within 3 months of graduation

120+

Successful Graduates

Now working in digital marketing

RN

Rukshan Nilantha

Social Media Coordinator at Digital Ceylon

"The hands-on experience with real campaigns gave me confidence to ace my first job interview. Now managing social media for 8 local brands!"

TP

Tharindi Perera

Junior Digital Marketer at Brandix

"From zero knowledge to creating viral content for major brands in just 10 weeks. The course structure is perfect for beginners."

Professional Tools & Techniques You'll Master

Learn industry-standard tools and proven techniques used by successful social media professionals worldwide.

Professional Standards & Best Practices

Learn industry standards for responsible social media management, ensuring your campaigns are ethical, compliant, and effective.

Data Privacy & Security

  • GDPR compliance for international campaigns
  • Sri Lankan data protection regulations
  • Secure account management protocols
  • Client information confidentiality standards

Ethical Content Standards

  • Platform community guidelines compliance
  • Truthful advertising and disclosure requirements
  • Cultural sensitivity in Sri Lankan context
  • Copyright and intellectual property respect

Crisis Management

  • Negative feedback response protocols
  • Content mistake correction procedures
  • Brand reputation protection strategies
  • Emergency escalation procedures

Client Relationship Standards

  • Professional communication protocols
  • Clear expectations and boundary setting
  • Regular reporting and transparency practices
  • Contract and agreement management

Perfect For Ambitious Beginners

Our fundamentals course is designed for motivated individuals ready to start their social media marketing career with a strong foundation.

Track Your Progress & Measure Success

Our comprehensive tracking system ensures you master each skill and graduate with proven competencies that employers value.

Weekly Assessments

Platform Knowledge Quizzes
85% Pass Rate
Content Creation Tasks
Portfolio Based
Analytics Interpretation
Real Data
Campaign Performance Review
Weekly

Skill Progression Tracking

Content Strategy Week 1-3
Visual Design Week 4-6
Analytics Mastery Week 7-9
Campaign Management Week 10

Final Certification Requirements

Portfolio Project

Complete social media strategy for a real Sri Lankan business with 3-month content calendar and analytics plan.

Client Presentation

Present your campaign strategy to industry professionals and receive feedback on your approach and execution.

Industry Certification

Pass comprehensive exam covering all major platforms and receive SocialMaster Academy certification recognized by employers.

Start Your Social Media Career Journey Today

Join our next Social Media Marketing Fundamentals cohort starting August 10, 2025. Limited to 15 students for personalized attention and maximum learning impact.

Enroll Now - 60,000 LKR Explore Advanced Courses
Next Start: August 10, 2025
Only 7 Spots Left
Payment Plans Available

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